Lawyers without Borders Canada (LWB) is an organization that defends human rights around the world. It wanted to launch a campaign to raise awareness for the cause. And with a very small budget.
We decided to create a 30-second video showing the injustices that LWB has to face on a daily basis. The concept was to attack the letters of the word “justice” by showing typical violations that occur around the world.
LWB uses the video to raise awareness before events, conferences and any major actions. Every time an innocent person is released in the world, the video becomes a part of it.
Agency: Kabane – Canada, Québec